Skip to content New SourceLoop MCP: chat with your attribution data in Claude, ChatGPT & Cursor
SourceLoop

Pricing

Predictable pricing for full-stack attribution

Start free for 7 days. No card required, no setup fees. Every plan ships with the full attribution stack: multi-touch attribution, funnels, and dashboards. Upgrade only when you outgrow the volume.

  • Essential

    Everything you need to start tracking lead source and journey for one brand.

    $49 /month
    Start free trial

    What's inside:

    • 1 website
    • Up to 30k page views
    • Unlimited tracked conversions
    • Multi-touch attribution
    • Pre-built dashboards
    • Funnels
    • MCP access
    • 1 user
    • Connect Shopify
    • Connect ads
    • Auto-sync conversions
    • Sync with CRM
    • Custom dashboards
    • Whitelabel agency reporting
  • Most popular

    Professional

    For a growing brand running paid ads and scaling its pipeline.

    $99 /month
    Start free trial

    What's inside:

    • 1 website
    • Up to 100k page views
    • Unlimited tracked conversions
    • Multi-touch attribution
    • Pre-built dashboards
    • Funnels
    • MCP access
    • 3 users
    • Connect Shopify
    • Connect ads
    • Auto-sync conversions
    • Sync with CRM
    • Custom dashboards
    • Whitelabel agency reporting
  • Agency Plan

    For agencies and teams managing multiple brands, with white-label reporting.

    $249 /month
    Start free trial

    What's inside:

    • 3 websites
    • Up to 2.5M page views
    • Unlimited tracked conversions
    • Multi-touch attribution
    • Pre-built dashboards
    • Funnels
    • MCP access
    • Unlimited users
    • Connect Shopify
    • Connect ads
    • Auto-sync conversions
    • Sync with CRM
    • Custom dashboards
    • Whitelabel agency reporting

Compare plans

Every feature, side by side

The full attribution stack ships on every plan. Higher tiers unlock more volume, ad-platform sync, CRM connections, and white-label reporting.

Essential
$49/mo
Start free trial
Professional
$99/mo
Start free trial
Agency
$249/mo
Start free trial
Usage & limits
Websites 1 1 3
Page views / month 30k 100k 2.5M
Tracked conversions Unlimited Unlimited Unlimited
Team members 1 3 Unlimited
Data retention 12 months Unlimited Unlimited
Conversion tracking
Website form tracking
Call tracking
Live chat tracking
Meeting & booking tracking
Payment & checkout revenue
Server-side Conversion API
Attribution & analytics
Multi-touch attribution
First & last-touch attribution
Full user-journey timeline
Channel & campaign attribution
Funnels & conversion paths
Lifetime value (LTV) analysis
Pre-built dashboards
Custom dashboards
Ad platform sync
Connect ad platforms
Auto-sync offline conversions
Meta CAPI (server-side)
Sync conversions by deal value
Integrations & data
Shopify revenue sync
Form & booking integrations
CRM sync
MCP access
Webhooks
API access
CSV export
Agency & white-label
White-label reporting
Custom domain
Extra website seats
Support
Email support
Priority support
Dedicated specialist

Why SourceLoop

Serious attribution. Without the serious price tag

Most teams pick between free analytics that barely work, form trackers that only see the last touch, or enterprise platforms that cost as much as a hire. SourceLoop is the fourth option.

Free analytics
GA4, Plausible
Google AnalyticsPlausible
Form trackers
Attributer, Leadsource.io
AttributerLeadsource.io
Enterprise attribution
Ruler, Cometly, Heeet, Triple Whale, Northbeam
Ruler AnalyticsCometlyHeeetTriple WhaleNorthbeam
SourceLoop
Enterprise-grade, without the price tag
SourceLoop
Lead source on every form, chat & meeting
Full multi-touch journey
Funnel & cohort analysis Limited
Revenue attribution
CRM sync Limited
Offline conversions to ad platforms
Setup in minutes
Starting price Free $49 / mo $1,000+ / mo $49 / mo

FAQ

Frequently asked questions

Quick answers to common questions. Still need help? Talk to us.

Book a demo
How does SourceLoop track where my leads come from?

We install one lightweight snippet on your site. From then on, every page view, click, and form submission is associated with a visitor and a session. When a lead converts on any form, chat, or booking, we attach all 8+ attribution data points to the lead and push it to your CRM.

Do I need to change my forms or CRM?

No. SourceLoop sits alongside the tools you already use. We work with HubSpot, Salesforce, Pipedrive, Webflow, Typeform, Jotform, Calendly, Cal.com, and dozens more, with no rebuilds.

Can I track leads from sources that aren't tagged with UTMs?

Yes. We use referrer data, landing-page heuristics, and direct-traffic detection so even leads from organic search, LinkedIn posts, or direct visits get an attributed source.

How is SourceLoop different from Google Analytics?

Google Analytics tracks anonymous visits. SourceLoop ties that visit data to specific leads in your CRM and to closed revenue, so marketing and sales can see channel-level pipeline and ROI.

How is SourceLoop different from a big attribution platform?

Big platforms charge enterprise prices for the same outcome. SourceLoop is built for teams that want lead-source, funnel, revenue, and ad-sync data without a six-figure contract or a six-month rollout.

How long does setup take?

Most teams are tracking attribution within an hour: install the snippet, connect your CRM, point your forms at us. No code beyond a single script tag.

Is SourceLoop GDPR compliant?

Yes. SourceLoop is GDPR compliant. We act as a data processor for your visitor data, never sell or share it, and provide tools for consent management, data deletion, and right-to-be-forgotten requests.

Does SourceLoop have an API?

Yes. We expose a full REST API so you can pull lead, attribution, and journey data programmatically or push custom events from your own apps. Full docs ship with every plan.

What happens if I exceed my plan's page views or tracked conversions?

Nothing breaks. SourceLoop keeps capturing leads and attribution past your plan limits, and we'll email you to upgrade when usage stays above the cap. No hard cutoffs, no missed conversions.

Track every conversion to its true source

Capture and send full attribution data from every signup, lead, booking, and sale to your CRM and ad platforms, so you know exactly what's driving revenue.

Without SourceLoop

Untagged

Kayden Floyd

kayden@abc.com

  • SourceUnknown
  • MediumUnknown
  • CampaignUnknown
  • Landing pageUnknown
Journey
No touchpoints captured

With SourceLoop

Auto-tagged

Kayden Floyd

kayden@abc.com · Acme Co.

  • Channel Paid Social
  • CampaignFree_demo
  • Landing page/pricing
Journey
Synced to HubSpot Google Ads Meta